By Julia, Deliverability Expert

Just kidding… but if you aren’t annoyed by those graphics & sentences, I can 100% ensure that your recipients and the servers are!

Let’s review what went wrong here…

1. Lots of strange fonts
2. Overuse of font colors, bolding, underlining, & italics
3. Over-promising
4. Too many graphics
5. TYPOS

Email servers respond incredibly poorly to the majority of marketing techniques used in the example above.

When it comes to our marketing emails, we really want to avoid being overly obnoxious. This can be done when we:

• Attach too many files or pictures to an email
• Use illegible fonts & text colors
• Have ANY typos
• Make promises we cannot keep (i.e: “100% guarantee,” “never again,” etc.)

At Nucleus, we understand that we want to catch our viewers’ attention with our emails…

we just have to make sure we make it into the inbox first!

We’re thrilled to roll out a fresh lineup of features in Campaign Nucleus, from tools that simplify data to options for more customized options. These updates bring a fresh approach to understanding your supporters and maximizing your impact. Let’s dive into these spooky good features!

Agency Module

Revamped for Ultimate Efficiency! Access your agency module with enhanced clarity—view total tenants, profiles, emails, and texts in one go! Quickly access tenant overviews, manage agency users, and streamline your exports to stay ahead.

Voter File UI

Elevate Your Voter Insights with Our New UI Update! If you’re using voter file integrations, you can now view these seamlessly in CRM profiles and during each voter search. A smoother experience for sharper decision-making!

Export Check-ins

Event Planning Made Easier! Events can be intense, but we’ve got you covered. Export your check-ins effortlessly with our new signup export feature, keeping you organized and ready for the big day!

Universe Exports

Power Your Operations with Precision Data Exports! Email universe data with ease, selecting exactly the information you need to include. Every insight matters, and now you have complete control over it!

Event Custom Fields

Endless Customization for Your Events! We’re expanding possibilities for your event signups—now you can create custom fields tailored to your needs. Personalize every detail and elevate your attendees’ experience!

Stay tuned for more features soon!

May features update

May has been a big month of new features for the Nucleus platform. As the digital landscape continues to evolve, so does our commitment to providing you with cutting-edge solutions tailored to your needs. This month, we're thrilled to unveil a plethora of exciting features designed to enhance your experience on the Nucleus platform. From streamlined workflows to advanced analytics, we're empowering you to take your productivity to new heights. Join us as we delve into the latest enhancements that are set to revolutionize the way you work. Let's dive in!

• Teams

At the core of any successful operation lies the power of teamwork – it's what transforms good into incredible. Yet, managing operations spanning multiple states can presents challenges in fostering seamless synergy. Recognizing the importance of collaboration, have created these new features. Create teams within states and assign them to users, and enable or disable features that allow you to create groups per state, allowing them access to that state's specific data within the tenant. This creates better, more focused collaboration!

• Standard Reports

We know data is an important part of any campaign or organization and can be difficult and tedious to compile. That is why we have made it fast and painless to pull reports from modules in Nucleus, such as emails, press releases, events, and more. View standard reports from these modules within your specified time frame in seconds to monitor performance.

• VIP Custom Fields

At Nucleus, we take pride in creating detailed features that function for all your needs. That's why we have created 'VIP custom fields' in event settings, which allow users to ask specific fields in the event VIP sign-up portal. For example, use these fields to ask for occupations, referrals, special requests, and more!

• Email Builder UI Update

Emails are essential for successful operations and engaging your supporters and subscribers. That's why we are diligently upgrading our email module. Check out our new UI upgrade while building an email campaign to experience a smoother, more informative interface with new reminders, warnings, resource recommendations, and more.

• Multi-day Events

Events can span multiple days, and we've added features to help you manage them effortlessly! Now, you can easily create and oversee day-to-day event information, view each day's stats and sign-ups, and export attendee lists for each day.

Stay tuned for next month's exciting updates!